Santa! The Ultimate Staff Incentive.

Lady In Santa Outfit

In the past, I always found the more pleasant and reasonable a boss has been to me, the more enthusiastic I was and so the harder I worked. This approach has never worked for me when employing people. The nicer I was the more I got pushed over and bored with “I can’t come into…

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Taking A Break Or Taking The Proverbial?

Santa queue

As much as I embrace certain rituals in life I’m not a big fan of routine so I love the fact that each day in December usually brings something different, from Nativity Plays to the endless Christmas parties. It’s frustrating though that some companies use the concept of Christmas to…well do as little as possible…

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Have You Heard The News? 4Imprint’s Sold SPS.

4Imprint sells SPS

… Direct marketing and printing group 4Imprint announced it had completed the sale of SPS to a private equity-backed management team for 7.25m pounds. The purchaser is Ensco 1024 Limited, a newly incorporated company controlled by the SPS Senior Management. As you know SPS is a supplier of promotional products to distributors in the UK…

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What Promotional Product Lives The Longest?

What Promo Products Live Forever

So surely it’s got to be the promotional pen? 8 owners is a serious audience and that’s just The Average Pen. What about “favourite” pens? Everybody’s got them, haven’t they? The pen that makes your signature look a little sleeker. Or if you’re on the superstitious side, a “lucky” pen. That pen that will always…

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How Do You Choose The Perfect Promotional Product?

Quality Not Quantity

Perception IS Everything! Marketing departments are advised to keep this statistic in mind “Owners of promotional products remember the company they came from 87% of the time.” Low cost is attractive but can be dangerous. Poor quality items might meet your budget goals but can fall far short when promoting your brand or company. A…

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Everything Environmental Growing

Growing Tree

It’s true, Everything Environmental have announced they’re taking full ownership of their European sister company, Eco Promo GmbH based in Wurzburg, Germany. In 2008, Eco Promo was originally set up as a joint venture between Everything Environmental and Memo AG (Germany’s largest environmental stationery supplier). Just recently the deal to buy back Memo AG’s 50%…

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Polar Bear Pitching!

Polar Bear Pitching

In Northern Finland, slipping into a pair of trunks or bikini and taking a dip is not at the top of most people’s to-do lists on a sub-zero day in February. At The Polar Bear Pitching event on 7 February, 20 thick-skinned entrepreneurs did just that and plunged into the ice to deliver a winning…

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Leverage! Do The Work Once And Get Paid Forever!

Brad is worth listening to, as unlike many coaches he owned & still owns many other successful businesses outside of the mentoring world. It’s frustrating and fruitless repeatedly doing monotonous tasks especially when you don’t have to. In promotional gifts you find yourself chasing your tail, duplicating jobs and not getting round to important stuff…

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Are You Going Green This Week?

100% recycled promo products

You can go green with envy or turn green with nausea. Not very appealing is it? But this week going green is a truly wonderful thing. Go Green Week is 10 to 16 February this year and is People & Planet’s annual national week of action on climate change in schools, colleges and universities. Students…

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Top Runners in the 2014 Sochi Olympics

Sochi 2014 Sledging

Now obviously we’re talking mascots and their promotional products not actual athletes! This year there is an Interesting collection of mascots. Let’s start with The Polar Bear He looks cute in a keyring and cuddly toy but he doesn’t look very, well, “athletic” does he? Now The hare is a different story as these creatures…

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